Theory of Change/How we Win

Defeating a multi-decade right-wing takeover of American government ain’t easy. But we’re here to win, and we have a plan. Here’s how we’re doing it:

1. We Are Indivisible. Our opponents depend on a divide and conquer strategy, so we treat an attack on one like an attack on all. We show up for each other, and particularly for those facing the brunt of right-wing ideologues’ attacks - often immigrants, people of color, and low-income people. We share a vision: a real democracy, of, by, and for everyone.

2. Strong Leaders, Strong Groups, Strong Movement. We build and sustain our movement’s power by helping individuals take leadership. They grow and lead local Indivisible groups, take independent action, and coordinate with their fellow local leaders. As a movement, our power comes from coordinated national campaigns where we act together, indivisible.

3. Inside/Outside Strategy. We understand systems of power - like how Congress operates - and we work inside them to get results. That complements our outside strategy of locally-based constituent pressure to demand elected leaders, regardless of political party, work for our democracy.

4. A Virtuous Cycle of Advocacy and Elections. We show up to advocate for policy wins in off-years and get out the vote in election years. These efforts reinforce each other to ensure our democracy works for all of us and that the people in power do too - or we will replace them with electeds who will.